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Demonstrating Survival Product in New Orleans

January 22nd, 2007 by prep

An emergency product business in Utah has sent a couple of their marketing guys to New Orleans to demonstrate that their two-person 144-hour survival bucket has all they need to survive on the streets this week. They are calling their adventure the 261 Tour — that’s 2 people, 6 days, and 1 bucket.

In the bucket are 60 servings of vegetarian meals (to extend the shelf life of the food), a water filtration unit, cooking and eating utensils, handcrank radio / flashlight, 8-hour cooking stove, thermal blankets, supplements, and medical kit with whistle and compass.

Each day this week they will blog about what they encounter. So far, today, they are in New Orleans sleeping in their rental car.

OK, it’s a stunt, but it’s a smart stunt to see for themselves and show others how well their kit really works.

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